Astrix Named Finalist at RSA
Astrix Named Finalist at RSA
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The F2 Blog

This blog is about liberating and sharing actionable insights. Advice from our investors, thought pieces from our community, and lessons from our founders: those who have built, broken, persevered, and succeeded.

What's New at F2 | April Edition

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Jodi Joffe

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News
What's New at F2 | March Edition

Jodi Joffe

March 29, 2023

Jodi Joffe

March 29, 2023

What's New at F2 | February Edition

Jodi Joffe

March 1, 2023

Jodi Joffe

March 1, 2023

Investors Share Insights on the Pre-Seed Landscape in Israel

Top investors share their insights on the pre-seed funding landscape in Israel

Yaffa Abadi

December 27, 2022

Yaffa Abadi

December 27, 2022

product marketing
F2 + Blue Seedling: Acing Product Marketing Without a Product Marketing Manager

Jodi Joffe

December 21, 2022

Jodi Joffe

December 21, 2022

Books That Have Shaped Our Founders

Jodi Joffe

December 5, 2022

Jodi Joffe

December 5, 2022

What's New at F2 | November Editon

Jodi Joffe

November 29, 2022

Jodi Joffe

November 29, 2022

The Land of Milk, Honey, and Startup Founders

Why Israel is the perfect breeding ground for technology innovation

Jodi Joffe

November 15, 2022

Jodi Joffe

November 15, 2022

The Role of Venture Debt in Startup Financing

Yaffa Abadi

November 2, 2022

Yaffa Abadi

November 2, 2022

What's New at F2 | September

Find out what's new in the F2 Venture Capital community this month!

Yaffa Abadi

September 29, 2022

Yaffa Abadi

September 29, 2022

Lessons From Wartime CEOs

In rough markets, we asked CEOs who have had to fight for their company's lives- and won- what lessons they learned

Barak Rabinowitz

September 26, 2022

Barak Rabinowitz

September 26, 2022

News
What's New at F2 | July

Yaffa Abadi

August 2, 2022

Yaffa Abadi

August 2, 2022

News
What’s New at F2 | August

Yaffa Abadi

August 1, 2022

Yaffa Abadi

August 1, 2022

News
What’s New at F2 | May

Yaffa Abadi

May 30, 2022

Yaffa Abadi

May 30, 2022

Guidance
The Startup Design Partner Journey

Founder’s perspective on securing, managing, and converting startup design partners

Estee Rebibo

May 26, 2022

Estee Rebibo

May 26, 2022

News
Why We Invested in Faye

A Contrarian Covid Bet

Barak Rabinowitz

May 12, 2022

Barak Rabinowitz

May 12, 2022

Guidance
Founder Market Fit Matters

Why Early-Stage Investors Value Experience and a Founder Market Fit

Maor Fridman

April 12, 2022

Maor Fridman

April 12, 2022

News
What’s New at F2 | March

Yaffa Abadi

March 30, 2022

Yaffa Abadi

March 30, 2022

Perspectives
Multitenancy: A Breakdown

The benefits, complexities, and opportunities of a multitenant environment

Maor Fridman, Estee Rebibo, Shomik Ghosh

March 8, 2022

Maor Fridman, Estee Rebibo, Shomik Ghosh

March 8, 2022

News
What’s New at F2 | February

Yaffa Abadi

February 28, 2022

Yaffa Abadi

February 28, 2022

News
Why We Invested in Astrix

An acute pain point, robust technology, and a team with experience, confidence, and charisma.

Jonathan Saacks

February 24, 2022

Jonathan Saacks

February 24, 2022

Perspectives
Hotfix to Hot Deal: The Transition from Software Engineer to VC

Growing pains and lessons learned in my move from operator to investor

Estee Rebibo

January 19, 2022

Estee Rebibo

January 19, 2022

Guidance
Luck and Timing- Two Crucial Factors to Startup Success

Jonathan Saacks

January 5, 2022

Jonathan Saacks

January 5, 2022

Guidance
The Importance of Pre-Seed in a World of Excess

Maor Fridman

December 28, 2021

Maor Fridman

December 28, 2021

Guidance
When Is the Right Time To Approach a VC?

Maor Fridman

December 8, 2021

Maor Fridman

December 8, 2021

News
What’s New at F2 | November 21

Yaffa Abadi

December 5, 2021

Yaffa Abadi

December 5, 2021

Guidance
How Investor Updates Will Change Your Company

No-one enjoys writing updates, but with the right mindset, the ROI is game changing (template below)

Tal Zackon

November 30, 2021

Tal Zackon

November 30, 2021

News
What’s New at F2 | October 21

Yaffa Abadi

October 2, 2021

Yaffa Abadi

October 2, 2021

News
What’s New at F2 | September 21

Yaffa Abadi

September 30, 2021

Yaffa Abadi

September 30, 2021

Perspectives
What Investors Can Learn from The Fall of Elizabeth Holmes

Yaffa Abadi

September 22, 2021

Yaffa Abadi

September 22, 2021

News
What’s New at F2 | August 21

Yaffa Abadi

August 31, 2021

Yaffa Abadi

August 31, 2021

News
Why We Invested in 4M Analytics: The Company Mapping the Under Earth

Jonathan Saacks

August 10, 2021

Jonathan Saacks

August 10, 2021

Guidance
Let’s Talk About Your First Board Meeting

Your first board meeting, and those to follow, can be intimidating or empowering, a waste of time or a precious resource- it’s all about how you manage them

Tal Zackon

August 2, 2021

Tal Zackon

August 2, 2021

News
What’s New at F2 | July 21

Yaffa Abadi

August 1, 2021

Yaffa Abadi

August 1, 2021

News
HAAT: The Startup Breaking Tech and Culture Barriers

Yaffa Abadi

July 26, 2021

Yaffa Abadi

July 26, 2021

News
What’s New at F2 | June 21

Yaffa Abadi

June 30, 2021

Yaffa Abadi

June 30, 2021

Perspectives
Israeli Resilience: That’s How Winning is Done

Israel now has more publicly traded companies on Nasdaq than any other country in the world besides the US and China, and more startup tech unicorns than all of Europe combined

Barak Rabinowitz

June 6, 2021

Barak Rabinowitz

June 6, 2021

News
What’s New at F2 | May 21

May Edition

Yaffa Abadi

May 31, 2021

Yaffa Abadi

May 31, 2021

News
What’s New at F2 | April 21

Yaffa Abadi

April 29, 2021

Yaffa Abadi

April 29, 2021

News
F2 VC Promotes Tal Zackon and Maor Fridman to Principals

Yaffa Abadi

April 20, 2021

Yaffa Abadi

April 20, 2021

Guidance
From Pre-Seed to Seed

Raising Money as a Means to an End

Maor Fridman

April 13, 2021

Maor Fridman

April 13, 2021

News
What’s New at F2 | March 21

Yaffa Abadi

April 4, 2021

Yaffa Abadi

April 4, 2021

Guidance
Finding the Perfect Co-founder: A Practical Guide

A pioneer in founder dynamics, Noa Matz, details the best way to secure your startup soulmate

Noa Matz

March 8, 2021

Noa Matz

March 8, 2021

News
What’s New at F2 | Feb 21

Yaffa Abadi

March 2, 2021

Yaffa Abadi

March 2, 2021

News
F2 Announces Sponsorship of FrontLife

The Organization Empowering Former Combat Soldiers for Post-Service Life

Yaffa Abadi

February 17, 2021

Yaffa Abadi

February 17, 2021

News
What’s New at F2 | January 21

Yaffa Abadi

February 1, 2021

Yaffa Abadi

February 1, 2021

Guidance
What’s in a Name? In the Startup World, A Whole Lot

Yaffa Abadi

January 28, 2021

Yaffa Abadi

January 28, 2021

Guidance
Hey Founder! DDing Your VC Isn’t Optional, It’s a Must!

Tal Zackon

January 11, 2021

Tal Zackon

January 11, 2021

Guidance
Five Factors We Consider Before Making a VC Investment

Pulling back the curtain on how investors make decisions

Yaffa Abadi

January 9, 2021

Yaffa Abadi

January 9, 2021

News
F2 Venture Capital Announces Startup Psychologist Noa Matz as Operating Partner

Noa will continue to work closely with F2's founders and champion their bold new approach to venture capital

Yaffa Abadi

January 6, 2021

Yaffa Abadi

January 6, 2021

News
What’s New at F2 | December 20

January 4, 2021

January 4, 2021

Guidance
The Only Two Slides You Really Need for Your Pitch Deck

As a seasoned investor and a Managing Partner of F2 Venture Capital, these are the two slides that will win me over

Jonathan Saacks

December 23, 2020

Jonathan Saacks

December 23, 2020

News
Bizzabo: The Events Company with a Culture that Eats Strategy for Breakfast

Company Reports Record Growth and Funding Despite COVID Conference Freeze

Yaffa Abadi

December 7, 2020

Yaffa Abadi

December 7, 2020

News
What’s New at F2 | November 20

Yaffa Abadi

November 30, 2020

Yaffa Abadi

November 30, 2020

Perspectives
Insurtech: Insuring New Risks or Insuring Old Risks in New Ways?

An in-depth examination of the rapidly growing Insurtech industry

Maor Fridman

November 18, 2020

Maor Fridman

November 18, 2020

News
What’s New at F2 | October

Yaffa Abadi

November 1, 2020

Yaffa Abadi

November 1, 2020

News
Why We Invested in Parametrix: Insurance for Digital Catastrophes

Jonathan Saacks

October 18, 2020

Jonathan Saacks

October 18, 2020

Guidance
Why Pre-Seed 🌱

Tal Zackon

September 24, 2020

Tal Zackon

September 24, 2020

Guidance
Your First Impression Counts: What Gets VC’s All Hot and Bothered

F2 Venture Capital weighs in on founder do’s and don’ts when millions of dollars are on the line

Yaffa Abadi

September 15, 2020

Yaffa Abadi

September 15, 2020

Perspectives
Our Female Founders are So Much More Than Their Gender

Yaffa Abadi

May 11, 2020

Yaffa Abadi

May 11, 2020

Guidance
The Systematic Guide to Finding a Co-founder

Concrete steps and learnings from a 6-months journey looking for my co-founder

Sahar Mor

January 23, 2020

Sahar Mor

January 23, 2020

News
The Week in Crypto 13/10/17

Bitcoin hits record value, Tokyo using blockchain on the grid, Ethereum on the Nasdaq

Alex Clegg

October 17, 2017

Alex Clegg

October 17, 2017

Perspectives
Multitenancy: A Breakdown

The benefits, complexities, and opportunities of a multitenant environment

Maor Fridman, Estee Rebibo, Shomik Ghosh

Maor Fridman, Estee Rebibo, Shomik Ghosh

News
Why We Invested in Justt

11/18/2021

Maor Fridman

Maor Fridman

News
What’s New at F2 | January

Yaffa Abadi

Yaffa Abadi

What’s New at F2 | January Edition

Jodi Joffe

Jodi Joffe

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