Why We Built a Room With the Cameras On

Some of the most interesting conversations in venture capital happen behind closed doors.

In the room where a founder admits the plan changed on Tuesday. Where an operator says what everyone is thinking and nobody is posting. Where a bad idea dies in four minutes and a great one shows up in forty.

We've been in those rooms since 2017, backing machine learning before the world renamed it AI. In all that time, some of the best conversations never made it beyond our four walls.

Beyond our four walls

At F2, we're fortunate to spend our days with founders, investors and operators who are shaping the future of technology. Some of our most memorable exchanges aren't part of a formal meeting or presentation. They happen over coffee, between pitches or when a conversation takes an unexpected turn.

These are the moments when experience meets curiosity, assumptions get challenged and new perspectives emerge. We realized there was an opportunity to bring some of that thinking to a much wider audience, without losing the candor that makes these conversations valuable in the first place.

So we built a room with microphones and cameras.

Introducing F2 Studio

We set out to create more than a recording space. We wanted an environment that encourages genuine conversation, where visionaries feel comfortable speaking openly, challenging conventional wisdom and sharing what they've learned along the way.

After months of planning and building, F2 Studio has found its home in central Tel Aviv. It's a natural extension of what we've always done at F2: bringing exceptional people together, exchanging ideas and exploring what's next.

The voices behind the ideas

F2 Studio brings together founders building the next generation of companies, investors navigating a rapidly changing landscape and operators with firsthand experience turning ambitious ideas into enduring businesses.

Our guests join us by invitation, but the conversations are for everyone curious about investing, technology and the people driving change. The goal isn't another platform for polished talking points. It's to create space for thoughtful, candid exchanges that offer perspectives you won't find in a press release or conference presentation.

The conversation starts here

F2 Studio officially opens today. We've already recorded our first conversations, and we'll begin sharing them this week on LinkedIn and YouTube.

The conversations that matter have always been happening.

Only now the cameras are rolling.