Adi is an Associate on our investment team, assisting with all aspects of the firm's deal flow with a focus on deal sourcing, due diligence and value creation.

‍

Adi joined F2 after spending years as a product specialist at Microsoft, where she gained expertise in enterprise SaaS solutions, CRM and No-Code Low-Code platforms and Generative AI initiatives. Previously, Adi served as an Operations Officer in the Israeli Air Force. Adi holds a B.Sc in computer science from Reichman University (highest honors, summa cum laude) and is presently completing her MBA at Tel Aviv University.